Good things come to those who wait work.
DenGro | B2B SaaS
Building and scaling an award-winning vertical CRM.
Founder-led product design focused on workflow clarity, operational efficiency and measurable business outcomes.
Signable | B2B SaaS
Scaling a SaaS product for growth and enterprise trust.
Leading product experience, UX consistency and platform maturity during a critical scale-up phase.
Heygo | B2C SaaS
Designing a scalable virtual travel platform during rapid global growth.
Designing community-driven experiences for a rapidly scaling remote-first audience.
Align Technology | B2B SaaS
Transforming clinical education into a scalable learning platform.
Simplifying complex educational journeys across a global healthcare ecosystem.
Ethiopiaid | Website UX/UI
Designing experiences that drive real change.
Creating a frictionaless path to donation.
The Oldie | Website UX/UI
Modernising a legacy publishing experience.
Repositioning a heritage publication for a more digitally engaged audience.
And much more…
Foundations in digital, brand and conversion design.
Earlier work across branding, campaigns and digital experiences that shaped my product thinking.